I remember one of my first introductions to branding. Showing popular logos and letting the audience realize they have a connection to that logo, good or bad, and therefore a connection to that company and their product. That is branding, but that’s not all that branding is.
Photographer Stephen Wang documented the 2016 Inspire Photo Retreat. In this blog post he shares his experience in this role. "For the past four winters, I've attended Inspire Photo Retreat, a 3-day retreat/seminar/convention for professional photographers. It's about 250ish photographers, mostly from New England, with workshops, mentoring, and networking. It's a fantastic event to attend for new and veteran photographers alike."
Meg's notebook is different. It's a specialist. It accompanies Meg to every seminar, a constant chaperone, smooth-rolling pen close at hand. This is how we should ALL travel when we go to hear an expert speak, right?
You guys! Inspire 2016 is only NINE DAYS AWAY!!! Are you excited, or what?! With only six days left to prepare yourself for the awesomeness, we came up with our list of things you need to know to be prepared for Inspire... check it out!
Over the Halloween season as my team and I were preparing to begin pre-production on our short film, House No. 613, I came across a behind the scenes look at director Rob Zombie’s film The Devil’s Rejects. While watching an interview segment with Rob, he talked about the story development and overall concept for the movie and brought up an intriguing idea stating, “Art is dangerous.”
When people ask me about my hobbies now, I reply with “food”. Sometimes they look a little confused, by food I mean cooking, trying new restaurants, obsessively reading cookbooks, taking pictures of food and just eating and drinking in general.
The thing that will absolutely put me into orbit is if it has a soundtrack that I can just find myself swimming in emotionally… my heart strings are being attended to, my adrenaline is all fired up and flowing, then I am lulled back into melancholia land while spooned from behind, my quilt tucked in gently under my chin. I would wonder… what would my soundtrack be like today?
Over the past year, I’ve been pushing myself to create a completely new portfolio that would help drive editorial and commercial projects into the studio. The task seems easy in concept but feels more like trying to turn the Titanic in practice.
So often as artists we lose ourselves. We get wrapped up in selling what ‘they’re’ buying and keeping up with the Joneses. But what draws clients, truly passionate clients to you? What attracts those clients that will tell everyone how amazing you are? What fuels your fire? You!
Fear always seems to be present when it comes to important work, doesn't it? But this doesn't mean that I should be motivated by fear. When it comes to being a creative entrepreneur, I should be motivated by the thought of the beautiful work in my future that only I can produce.
My first experience of a challenge with constraints was when I was getting started as a photographer. My black and white film class was asked to shoot a project on a theme, but we could choose any theme we wanted. I find that freedom is actually harder to work with than a set of rules, so I set some parameters:
I went from Bieber to Missy to Janet, clicked on a few tutorials and choreography videos, made my way to Bieber one more time for good measure, and once my abs hurt from twerking and locking, ended up on my favorite private channel, aptly called Scream Alongs. I
There is something so special about a first birthday. It is a time when the end of babyhood is palpable. You feel proud of the little person your child has become while missing the baby they used to be.
After shooting a wedding, we know which ones we are keeping and which ones aren’t going to make the cut. Maybe they are out of focus, maybe we have another image that’s similar with a better expression, ultimately we’re all tossing away thousands of frames every weekend. What about the images that are in between?
I believe that creating a culture of community over competition is a necessary and beautiful opportunity for the photography industry. Support and counsel is what keeps us sane and successful in an industry full of the highest highs and lowest lows. Though I always believed this in my heart, I hadn’t fully realized it’s importance until about 9 months ago, when I faced my biggest professional challenge yet, and turned to my community for help.
I'm a risk-taker at heart-- I've always believed in that old adage "nothing ventured, nothing gained." But while I believe in taking chances, I also know that I need to make sure that I'm satisfying the needs of my clients (and myself!) along the way. After all, there are bills to be paid and clients that need to leave happy. Every time my business has really grown, there have been risks.
I cannot recall the other 9 inspirational points of that top 10 list, but I do remember one and it shaped the way I chose to live my life from then on. “Just remember, your kids only get one childhood.”
I am a photographer. I do not have a choice. I see things. I have a need to express who I am, who we are as humans, and give observations so as to connect with others and maybe even allow those viewers to connect with each other. My camera allows me to do this.
One thing I've always tried to do to keep my photography and state of mental health fresh, is to travel and photograph outside of the realm of weddings. I've always found that this was not only soul refreshing, but a great respite from the hustle and bustle of the weekly wedding world.
I'm used to documenting other people's lives. I relish it. I marvel and am fascinated by what most folks seem to think is mundane. Mundane?!?! Life is too damn short to think anything in this world is mundane. There is beauty and fascination anywhere you seek it.